Brand VI design can help enterprises present their corporate image better. With the increasingly fierce market competition, enterprises begin to pay more attention to the establishment and maintenance of brand image. As the core part of enterprise brand image design, brand VI design has become a key link that many enterprises attach importance to.
So, what does brand VI design specifically include? Brand VI design includes two parts: enterprise visual image design and visual image management. Visual image design mainly includes enterprise logo, logo design specifications, font specifications, color specifications, graphic specifications, etc. Visual image management includes the application of enterprise logo, enterprise publicity materials design, space design, etc. The standardized and unified design of these aspects helps to improve the unity and recognition of the brand image, so as to enhance the brand value of the enterprise.
Brand VI design is not only a visual image design, but also an important part of brand planning. Brand VI design needs to be carried out on the basis of in-depth understanding of enterprise brand culture, brand value, brand objectives and other aspects. Through all-round and multi-level design schemes, we can create a differentiated and competitive brand image to help enterprises gain higher recognition and brand value in the market.
How to carry out brand planning vi design? First of all, it is necessary to fully understand and analyze the enterprise's brand culture, brand positioning and brand competitive advantage. Secondly, it is necessary to pay attention to innovation in the design process and try to use different design elements to create a unique and personalized brand image. Finally, the vi design scheme of brand planning needs to be perfected and standardized to ensure that the performance of vi design of brand planning can meet the standards required by the enterprise in all aspects.
The following Xiaohuan will share with you a group of[original]brand vi design cases.
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Hauns is a creative strategic thinking to import brand growth of the consulting company, we have a broad international perspective, to import brand within the creative strategic thinking, through the research analysis, strategic positioning, brand design and other professional core ability, build a complete brand system from inside to outside, with professional services for the brand, Help enterprises to achieve real brand growth, brand recognition image of a new look!
